On start-ups and
solopreneurship

Browse the articles below for tips on start-ups and solopreneurship.

Dec 18, 2019

Hey, ecosystems were originally a biology thing, so how did they become a business thing? For those of you who in...

Nov 25, 2019

With their very own “Silicon Allee” and countless start-up events across the city, Berliners seem to be nurturing...

Nov 11, 2019

You don’t have a lot of money. You don’t have a lot of time. How on Earth can you run a marketing campaign on a...

Jan 7, 2020

Out with the old, but not always in with the new… This time last year, we were all going mad over Marie Kondo....

Jan 3, 2020

For a video version of this article and how to create a Persona, just Sign up or Log in to immerj and head to the...

Dec 2, 2019

THE CUSTOMER JOURNEY – the one thing standing between you and an awesome marketing plan. Just that little hurdle to...